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LEAD acquires Appraise in management buyout

LEAD, a new digital consultancy started by ex-Appraise CEO Jeremy Leonard, MD Jack Shearring and CFO Pamela Alexis, this week confirmed its acquisition of Appraise Digital. Leonard and Shearring who were both shareholders of Appraise, left last week taking Alexis with them to start LEAD.


“We wanted to have total control of the business we were building and the agility to quickly develop new services and markets without having to answer to shareholders” said Leonard.

LEAD’s acquisition of Appraise means the business launches with an existing client roster that in